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MARKETING
ANALYTICS
Sales ($000)
Month (Promotion Month = 0)
We have extensive experience combining quantitative methods with practical time-proven commercial insights, to frame marketing problems with insightful and actionable solutions, to a select range of marketing issues, including:
Promotion Response Measurement
Promotional Targeting
Resource Allocation Optimization
Customer Segmentation
Portfolio Strategy and Analysis
Pricing Strategy and Analysis
Ad-hoc Predictive Modeling
ROI Analysis
Database Marketing
Predictive Modeling
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